About Us

We specialise in the areas of Strategic Communications, Crisis Communications, Stakeholder Management & Government Relations, Training & Development, Brand Management and Events Management.

Our Approach in servicing our clients is reflected in our tagline – “Making Your Business Our Business”

It is important that in all that we do, it contributes directly or indirectly towards Nation-building. We hold true to our ideals of promoting Culture and Heritage, Education, Entrepreneurial Development as well as the concept of “Equitability”. Today, we focus on Environment, Social & Governance (ESG) impact of our work, to meet the objectives of a strong inclusive society, a uniquely Malaysian identity, economy recovery and unity among Malaysians.

Vision

We aim to be the best Malaysia-based Integrated Marketing Communications company, experts at delivering value and tangible results for a broad, diverse client-base.

Mission

Our main interest lies in making genuine, meaningful impact to our Clients’ businesses. Our approach in “Making Your Business Our Business” reflects our aim to provide result-oriented and highly professional services, designed to meet Clients’ objectives. Our strong ‘Passion’ in the work that we do is our competitive edge.

The bees

“A dream does not become reality through magic; it takes sweat, determination, and hard work. ”

Prof. Bani is the founder and owner of bzBee Consult and has been providing consultancy services in Strategic Communication, Events Management, Marketing & Branding as well as Commercial and Legal matters
He graduated with an LLB (Honours) from University of Sheffield, United Kingdom and continued to pursue his professional course at Oxford. He is one of the few government scholars at that time who had the opportunity to continue working in England for almost four years upon completing his professional course.
Prof. Bani’s professional experience is wide-ranging and includes diplomatic service, commercial advisory and cross-border negotiations, strategic communication, entertainment and broadcast advisory services, as well as events and artiste management.
His years of experience in broadcast, media and communication industry led to the setting-up of bzBee
Consult in 2010 with a clear vision of providing full-service Marketing & Communication consultancy. Since then, bzBee Consult has expanded its wings into various other related areas including training, products and merchandising.

PROF. MOHD SAID BANI CM DIN

Managing Director

“A dream does not become reality through magic; it takes sweat, determination, and hard work. ”

FOUNDER & MANAGING DIRECTOR

Prof. Bani is the founder and owner of bzBee Consult and is highly experienced in the areas of Strategic Communications, Crisis Communications, Stakeholder Management, Government Relations, Marketing, Branding, Social Media as well as Training in all related fields.

Bani’s professional experience spanning over a period of 30 years is wide-ranging and includes the Diplomatic Services, Commercial Advisory and Cross-Border Negotiations, Legal Advisory and Negotiations, Entertainment, Media and Broadcast Advisory services as well as Events and Artiste Management.

He graduated with an LL.B. (Honours) from University of Sheffield, United Kingdom and continued to pursue his professional course at Oxford. He is one of the few government scholars, in those days, who had the opportunity to continue working in United Kingdom for almost three years, upon completing his professional course.

Bani holds strong to the philosophy of ‘knowledge sharing’. At every stage of his career, he had been blessed with personalities who pushed him to ‘learn and excel’. This motivated him to play the same role in moulding and developing the young in his various areas of expertise, mainly from among students and entrepreneurs from various organisations and universities. This led to him being appointed as Adjunct Professor by Taylor’s University, School of Media and Communications.

His years of experience in Media and Communications industry led to Bani setting-up bzBee Consult in 2010 with a clear vision of providing a fully integrated Marketing & Communications consultancy services. His experience has put him in good stead as a highly sought after consultant by both Government bodies and the Private Sector.

PROF. HJ. MOHD SAID BANI C.M. DIN

Founder & Managing Director

“A dream does not become reality through magic; it takes sweat, determination, and hard work. ”

Some of Prof.Bani’s achievements include:

  • Founded bzBee Consult in 2010 and went on to be the first Bumiputera company to win multiple awards in the communication industry largely dominated by MNCs.
  • Appointed as Adjunct Professor by Taylor’s University School of Communications and Media 2019.
  • Appointment as EXCO member of Public Relations Consultants Association (PRCA).
  • Masterclass Bumiputera CEO of The Year 2017 (Awarded by Malay Chamber of Commerce Malaysia).
  • Spearheaded bzBee Consult’s achievements and recognition by PRCA Malaysia, Marketing Magazine Singapore (AOTY), Malay Chamber of Commerce Malaysia and SME Entrepreneurship Business Awards.

THE MANAGEMENT

  • Azlina Merican

    Member of the Board of Directors
    Head of Sales & Marketing
  • Zalina Abdul Aziz

    Chief Operating Officer
  • Ruziah Mohd Amin

    Senior Director
    Corporate Services
  • Norliza Isa

    Director
    Strategic Communications & Media
  • Sulaiman Yahya

    Director
    Strategic Communications & Media
  • Rohila Tahir

    Director
    MD's Office & Operations
  • Shazlan Ariffin

    Associate Director
    Events & Project Management
  • The Bees

  • SHAHREN

  • JAZEEL

  • AINUL

  • YASMIN

  • SYIMA

  • FARAH

  • FAIEZAH

  • SYED

  • ZAMIL

  • YAZMIEN

  • FIFI

  • JOEY

  • SAFFA

  • NAJIAH

  • IQA

  • IRANI

  • SYAFIQ

Company Milestone

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  • 2010

    • Oct 2010:
      1. bzBee Consult was established
      2. Team of 5 operating from KL Sentral

  • 2011

    • Feb 2011:
      1. Heavily involved in the setting up and launch of Unit Peneraju Agenda Bumiputera (TERAJU), a strategic unit under the Prime Minister’s Department to spearhead the country’s Bumiputera economic empowerment. Appointed as Strategic Communications Consultant for TERAJU until 2017.
    • Apr 2011:
      1. Moved to our new office in Empire Subang Jaya.

  • 2012

    • Expanded our services to include Event Management, Creatives and Publication
    • Extended to 2nd unit office at Empire to accommodate increased manpower
    • Recognition as a High Performing Bumiputera Company (TERAS)

  • 2013

    • Awarded 4-star Rating under SME Competitiveness Rating for Enhancement (SCORE) by SME Corporation Malaysia (2013 – 2021)
    • Majlis Pemerkasaan Ekonomi Bumiputera, a key event announcing the initiatives under the Bumiputera Economic Empowerment agenda

  • 2014

    • Gathering Rising Entrepreneurs Act Together (GREAT) 2014, the first ever entrepreneur gathering held in Malaysia under the Ministry of Finance, which allows aspiring entrepreneurs to tap into and interact with the ecosystem
    • Skim Usahawan Permulaan Bumiputera (SUPERB) (2014 – 2017 for 13 series), the first competition-based programme for Bumiputera entrepreneurs to elevate innovative and creative business idea

  • 2015

    • Official Opening of the first Kellogg’s Malaysia Manufacturing Plant in Asia Pacific

  • 2016

    • Awarded Malaysia PR Awards (MPRA) 2015/2016 organised by Public Relations and Communications Association of Malaysia (PRCA)
      1. Public Affairs Award for TERAJU. 1st Bumiputera Company to receive the Industry award.
    • Recognition by Majlis Ekonomi Bumiputera (MEB) for our achievements and contributions as a High Performing Bumiputera Company

  • 2017

    • Acquired own office at Kelana Centrepoint
    • International Society of Physical and Rehabilitation Medicine (ISPRM) World Congress, was held for the first time in Malaysia. This is an annual congregation of global experts in rehabilitation medicine
    • Launch of FARAD Cryptoken in Dubai, UAE, our first international event. Planned the publicity in Dubai, Indonesia and China
    • Accorded various awards:
    1. SME & Entrepreneurship Awards:
      • Proactive Passion Award 2017/2018
    1. Malaysia PR Awards 2016/2017:
      • Crisis/Issues Management Award for Tabung Haji
      • Healthcare Award for Chemical Company of Malaysia (CCM)
    2. Selangor Excellence Business Awards:
      • Masterclass Bumiputera CEO of the Year
      • Excellence in Public Relations Award

  • 2018

    • Awarded Malaysia PR Awards 2017/2018:
      1. Environmental Award for Chemical Company of Malaysia Berhad (CCM)
      2. Crisis/Issues Management Award for Lembaga Tabung Haji
      3. Corporate Social Responsibility Award for Malaysia Digital Economy Corporation (MDEC)

  • 2019

    • Appointment of Managing Director as Adjunct Professor by Taylor’s University (No. 1 Private University in Asia) for his contributions towards the development & enhancement of industry skills for students
    • Enhancing visibility and promoting the Sarawak MORE TO DISCOVER Campaign for Sarawak Tourism Board (STB) (2019-2020)
    • Training workshop for Press Secretaries from all Ministries on breezing through media interviews and communications during a crisis, under Institut Tadbiran Awam Negara (INTAN)
    • The Enchantment of Santubong, the first ever immersive dinner theatre for Sarawak Tourism Board (STB)’s Media Night

  • 2020

    • Managing Director appointed as Executive Committee member of PRCA (Public Relations and Communications Association) Malaysia.

  • 2021

    • Key Media Partner for Melaka State Government to launch Melaka Waterfront Economic Zone (MWEZ)
    • Production of ‘Tun Fatimah The Rebel Queen’, short film on the untold story of the legendary Tun Fatimah, supported by MDEC’s Digital Content Grant
    • Awarded Malaysia PR Awards 2021:
      1. Gold – Crisis or Issues Management Award
      2. Gold – Public Affairs Award (CENDANA)
      3. Silver – Best ‘Pandemic Pivot’ or ‘COVID-19 Communications’ Campaign Award (Sarawak Tourism Board)
      4. Bronze – Best ‘ADAPT’ Agency Award

  • 2022

    • Managing Director elected as President of PRCA (Public Relations and Communications Association) Malaysia.
    • bzBee Consult appointed as Secretariat of PRCA (Public Relations and Communications Association) Malaysia.
    • Production of ‘Tun Fatimah The Rebel Queen’, a short film on the untold story of the legendary Tun Fatimah, supported by MDEC’s Digital Content Grant
    • Awarded 6 Awards for Malaysia PR Awards 2022:
      1. Consumer Launch Award (Persatuan Insurans Am Malaysia/Malaysian Takaful Association)
      2. Healthcare Award (Royal College of Surgeons of Edinburgh)
      3. Employee Communications Award (Iskandar Investment Berhad)
      4. Public Affairs Award (MyCreative Ventures)
      5. Crisis or Issues Management Award (MyCreative Ventures)
      6. Sustainability Award (Think City)

  • 2023

    • Organised the first National Anugerah Integriti, Governans dan Anti Rasuah (AIGA 2022) for Institut Integriti Malaysia and the launch of AIGA 2023 by the Deputy Prime Minister
    • Managing Director named Asia-Pacific Best PR Leader of 2022 by World Communication Forum Association (WCFA) at its annual Best PR Leader Regional Awards 2022 in Davos  Switzerland .
    • 5 Awards for Malaysia PR Awards 2023:
      1. Campaign of the Year Award – Product Brand Development (B2C) Award (Sarawak Tourism Board)
      2. Product Brand Development (B2C) Award (Sarawak Tourism Board)
      3. Sustainability Award (Sarawak Tourism Board)
      4. Employee Communications Award
      5. Crisis & Issues Management Award
    • Davos Communications Awards 2023 :
      Global Communication Campaign (Sarawak Tourism Board)